Beautiful Planning Marketing & PR, also known as BPMPR, has just announced that sponsorship opportunities are now open for their 2014 original concept second annual celebrity charity fashion show, The Reality of FASHION, The Reality of AIDs ( The evening event will take place on September 4th, 2014 during New York City Fashion Week. Expanding the shows concept, BPMPR will now be including both male and female reality stars from some of the nation's most popular reality shows instead of just women. BPMPR is offering various packages to fit the unique needs of businesses as well as individual needs for those looking for a more personal New York City Fashion Week experience. The sponsorship package prices range from as low as $5,000 and go as high as $40,000 for title sponsors.

The available sponsorship packages prices vary depending on the individual's or the businesses preferred inclusions and are completely customizable. The packages include items and perks such as free cocktail hours during the event with access to reality celebrities who will be walking the runway, front row seating, access to the event's exclusive gifting suite, and even the ability to walk down the runway as a model with the celebrities, just to name a few. Sponsorships are perfect for fashion, beauty and lifestyle brands that are looking for that extra exposure and also for people looking for a unique New York Fashion Week experience.

"Last year RFRA was a major success, and we have frequently been receiving requests to bring this event to various other fashion weeks worldwide," begins CEO of BPMPR and creator of The Reality of FASHION, The Reality of AIDs, Monique Tatum. "A request that we have responded to. We will also be taking The Reality of FASHION The Reality of AIDS to Los Angeles and our packages do offer multi-level where a sponsor can sign on for both states. Through our sponsorship packages, we not only want to give businesses an opportunity to partner with us for a great cause, but we are also open to individual sponsorships as well. We learned that many people strive to be a part of New York Fashion Week and experience all that is glamorously special on a personal level, whether it's their first fashion week or tenth, with RFRA we are truly able to accomplish this. The packages are completely customizable and offer very unique items that you won't be able to get at any other fashion show."

The Reality of FASHION, The Reality of AIDS is an original concept developed by CEO of Beautiful Planning Marketing & PR, Monique Tatum. Reality stars from various reality shows unite to walk the runway in order to raise awareness for the AIDs epidemic, and funds for the 2014 AIDs charity of choice. The previous RFRA show included stars such as Janice Dickinson of Americas Next Top Model, Deena Cortese of Jersey Shore, Drita D'avanzo and Ramona Rizzo of Mob Wives, Michelle Money of The Bachelor, Lil Kim who appeared on Dancing with the Stars, Brittany Brower and Kenya Hill of America's Next Top Model, Karlie Redd of Love & Hip Hop Atlanta, and many more on the runway. Through this first-of-its-kind philanthropic event, BPMPR hopes to raise awareness, and work with the 2014 charity of choice to end the infection that many suffer from.

For more information on The Reality of FASHION The Reality of AIDS visit, call 877.841.7244, or email